In the MOH's not-so-recent but very graphic ad on anti smoking campaign, I noticed that one part of the dialogue was mutely bleeped out.
The one with the smoking mother with mouth cancer calling out his son ("Shaaawwwwnnn, aaaa aaaavvv yeuwww") again and again who couldn't make out what she was saying. Then the nurse who was around there was kind enough to amplify the message to the kid - "She said, *mute* loves you".
I wonder why.
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